persona
"We have a customer-centric approach. We think the service or product you offer are not the only things that are important. We keep thinking about how your services or products interact with every touchpoint that your stakeholders experiences. That is what call that Business Design thinking..."
We use 3 types of design tools to get you started.
1. Focus on the persona
2. Action on touch point
3. Work Breakdown Structure for constructing a working prototype
Irwine Duncan is an experienced IT professional, who also focuses on design services. Following his graduation from Seneca College of Applied Arts & Technology, Irwine spent 10 years working in IT for an international company, where he managed their Canadian hardware portfolio, created the company’s first Canadian website, and created new proprietary software to assist in integrating customer inventories.
Irwine left that company to set up his own business, providing business design, art direction and service design to client companies.
Thinking outside the box is important,
thinking inside the box is essential,
thinking there is no box keeps you going!